Adweek’s 2022 Worldwide Company of the 12 months Shortlist | Turbo Tech

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For the primary time in Adweek’s Company of the 12 months program, Adweek publishes the checklist of companies thought-about for every of its Company of the 12 months classes. Adweek has expanded the classes this yr, including Midsize US, Small US, and Multicultural to the present program of US, International, Worldwide, and Breakthrough.

For the Worldwide class, companies positioned outdoors of the US are eligible, together with particular person workplaces of the biggest company networks.

how did we get right here

Adweek invited any company to take part (no entry payment) by offering perception into their previous yr and finest work. A workforce of Adweek editors and reporters reviewed the entries and created shortlists based mostly on which companies had essentially the most potential to face out within the closing spherical.

Within the closing spherical, companies submitted a extra complete questionnaire that offered data on consumer earnings, income progress, work, DEI, sustainability, expertise retention, and extra.

A jury of Adweek editors and reporters deliberated on the shortlisted companies till they have been able to vote on a class winner.

On December 12, Adweek will reveal the winners of every class. Under, in alphabetical order, are the shortlisted companies eligible to win Worldwide Company of the 12 months.

The shortlisted companies

FCB India

Three issues we favored:

  • FCB India purchased Kinnect, India’s largest impartial advertising and marketing company, to spice up its digital choices.
  • The company has invested closely in producing work to advance crucial social causes in India.
  • FCB India’s work with The Instances of India to encourage extra girls to run for public workplace.

the pub

Three issues we favored:

  • It received 9 new accounts globally, together with Tissot, and did not lose any clients.
  • The company produces work for international purchasers in markets corresponding to Brazil, Mexico and Singapore.
  • Le Pub has constantly produced glorious work for Barilla and Heineken.

McCann Paris

Three issues we favored:

  • Added international scopes of labor with Prada Perfume and Moncler.
  • McCann Paris applied a pay enhance for all girls getting back from maternity depart, in addition to a depart extension for each moms and dads.
  • The company’s robust work for L’Oréal.

public council

Three issues we favored:

  • The company created in-house inventive coaching to assist workers suggest, establish, and champion inventive concepts.
  • He received a number of accounts, together with Accor Group, with out dropping any.
  • This sustainability work for Renault helps push electrical automobiles ahead.

Rethink

Three issues we favored:

  • Projected income elevated 32% with a string of wins together with Vacation spot Canada, Häagen-Dazs and Package Kat.
  • A 94% retention price and the introduction of “Unbiased Week”, wherein the company closes its doorways in mid-summer for one week.
  • Quite a lot of work for Heinz, together with drip-stained classic clothes and AI artwork.

service plan

Three issues we favored:

  • Serviceplan employed new top-level expertise, together with Until Diestel as CCO Serviceplan Germany, Kieve Duchamp as CEO Serviceplan Makme (the company’s producer) and Stefanie Kuhnhen as CSO Serviceplan Germany.
  • The company helps the consumer to neutralize carbon emissions by way of its Inexperienced GRP device.
  • Company work for Penny, together with her “The Want” Christmas advert.

New Zealand Particular

Three issues we favored:

  • The company gained no less than one new enterprise each month in 2022 and retained 100% of its purchasers.
  • Ranked No. 1 within the Effie Index for Most Efficient Unbiased Companies.
  • This Christmas spot known as “Yuleglide” for Optus.

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